Sabrina is passionate about creating better life experiences through her work, working as a travel entrepreneur, product designer, and TV travel host.

She is the co-founder of Kultara (@kultara_) or Kultur Nusantara, a social enterprise that enables Community-Based Tourism (CBT) experiences across Indonesia. Through Kultara, she aspires to create unique, authentic travel experiences that empower local communities.

She worked both as an Interface Designer and as an Interaction Designer (UX) in Southeast Asia’s biggest travel-tech unicorn, Traveloka. She has received multiple accolades for her product design work, including the Global Winner of Code for Resilience by World Bank in London in 2014, Best Public Safety App by AT&T and IBM in Silicon Valley in 2014, and 2nd Winner of Best Application by United by HCL (Manchester United) in Manchester, UK in 2018.

She is a TV host for Jejak Petualang, an award winning travel program broadcasted weekly on TRANS7, a national TV station.

She graduated Cumlaude in Computer Science from Gadjah Mada University (UGM) and was awarded as the Most Outstanding Student of UGM Faculty of Mathematics and Natural Sciences, and consequently, Runner Up of Most Outstanding Student of UGM (Mahasiswa Berprestasi) in 2015. She was named Young Leader for Indonesia, a program by McKinsey & Company in 2016.



I hope this blog can be useful for anyone who’s planning to explore a certain place, or to discuss with me some random thoughts from myself. Most importantly, hope it can inspire people to wander on their next adventure.


Virtual Coffee?

If you have any questions regarding a travel destination, want to know more detailed about some itinerary, or simply got something to say, hit me up — sabrina.w.anggraini@gmail.com 

PS  you can find me elsewhere in Instagram or LinkedIn, x


Sabrina Anggraini